M.E. Sharpe, 2002 M08 31 - 394 páginas
Featuring new chapters on casino gambling and the nursing home industry, and updated throughout, the new edition of this highly readable work analyzes well-defined industries from commodities and manufacturing to distribution and services, showing how firms compete with one another. Each study gives appropriate attention to government policies that have influenced competitive conditions in the industry, and the material is presented without the use of calculus so that anyone with some background in economic principles can benefit from it. The book provides balance in regard to the mix of industries dealt and also in the varying perspectives of the contributors.
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Causes of Structural Change
Differentiating a Commodity
The Critical Role of Innovation
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advertising airline American Anheuser-Busch antitrust AT&T average barriers to entry beer benefits brands brewers broiler broiler industry carriers cars casinos changes chicken companies compete competition concentration consumers costs craft beers customers demand deregulation distribution distributors drugs economic effect efficient electricity entrants exhibitors fares federal FERC firms gambling Gaming growth hardware health insurance important incentives increased industry's installed base Japanese Journal largest less long-distance major managed market power market share Medicaid Medicare ment merger microcomputer Microsoft million minimills National network externalities nursing home operating passenger percent plants poultry premium problem gambling processors product differentiation profits purchase rates RBOCs reduce regulation regulatory retail banking revenues route Source strategy structure sumer switching Table theaters tion transmission Tyson Tyson Foods U.S. Steel United utilities vertical integration