Industry StudiesRoutledge, 2019 M07 23 - 412 páginas Featuring new chapters on casino gambling and the nursing home industry, and updated throughout, the new edition of this highly readable text analyzes well-defined industries from commodities and manufacturing to distribution and services, showing how firms compete with one another. Each study gives appropriate attention to government policies that have influenced competitive conditions in the industry, and the material is presented without the use of calculus so that anyone with some background in economic principles can benefit from it. The book provides balance in regard to the mix of industries dealt with, and also in the varying perspectives of the contributors. |
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... Change as a Function of Distance: Fourth Quarters of 1978 and 2000 6.8 Fare Dispersion in U.S. Domestic Markets 6.9 ... Changes in Components of Actual Flight Time Since 1977 6.14 Difference Between International Fares (U.S.-Foreign) ...
... Change as a Function of Distance: Fourth Quarters of 1978 and 2000 6.8 Fare Dispersion in U.S. Domestic Markets 6.9 ... Changes in Components of Actual Flight Time Since 1977 6.14 Difference Between International Fares (U.S.-Foreign) ...
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... changes in that industry since the 1950s. The industry has evolved into a tight oligopoly as strategic barriers to entry, especially those developed through product differentiation, have become more formidable. Targeted price cuts ...
... changes in that industry since the 1950s. The industry has evolved into a tight oligopoly as strategic barriers to entry, especially those developed through product differentiation, have become more formidable. Targeted price cuts ...
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... changes in the labor force, supplier relationships, and geographic locus of the new U.S. auto industry. In what follows, we explore the nature, causes, and consequences of these changes in the U.S. automobile industry. We begin by ...
... changes in the labor force, supplier relationships, and geographic locus of the new U.S. auto industry. In what follows, we explore the nature, causes, and consequences of these changes in the U.S. automobile industry. We begin by ...
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... changes in the vehicle—again at some expense— stimulated demand and rewarded the company that offered such changes. Sloan therefore instituted two novel marketing practices—the offering of multiple models and periodic style change ...
... changes in the vehicle—again at some expense— stimulated demand and rewarded the company that offered such changes. Sloan therefore instituted two novel marketing practices—the offering of multiple models and periodic style change ...
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... Change,. and. Advertising. The second aspect of Alfred Sloan's marketing strategy involved periodic introduction of new models and changes in the appearance of existing cars. This was intended to differentiate products over time, cater to ...
... Change,. and. Advertising. The second aspect of Alfred Sloan's marketing strategy involved periodic introduction of new models and changes in the appearance of existing cars. This was intended to differentiate products over time, cater to ...
Contenido
Differentiating a Commodity | |
The Critical Role of Innovation | |
Decline and Renewal | |
DISTRIBUTION AND SERVICES | |
Competing with Other Forms of Entertainment | |
Generating Controversy | |
Designing Products to Reduce Costs | |
Competition Distribution and Efficiencies | |
Rising Costs and Added Forms of Service | |
Competition and Network Access | |
About the Editor and Contributors | |
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advertising airline American Anheuser-Busch antitrust approval AT&T average barriers to entry beer benefits brands brewers broiler broiler industry cars casinos changes chicken companies compete competition concentration consumers costs customers declined demand deregulation distribution distributors drugs economic effect efficient electricity entrants example exhibitors fares Federal Federal Communications Commission FERC firms growth hardware health insurance important incentives increased industry's innovative installed base Japanese Journal largest major managed managed care manufacturing market power market share Medicaid Medicare mergers microcomputer Microsoft million minimills National network externalities nursing home operating passenger patent percent pharmaceutical plants poultry premium problem problem gambling processors product differentiation profits purchase rates RBOCs reduce regulation regulatory retail banking revenues route strategy structure switching Table telecommunications theaters transmission Tyson Foods U.S. Steel United utilities vertical integration