Industry StudiesPrentice Hall, 1992 - 370 páginas |
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Página 90
... Concentration Some observers of the industry see little to be alarmed about in the rising concentration of Ta- bles 1 and 2. They claim that concentration as the beer drinker sees it ( i.e. , at the regional level ) has always been ...
... Concentration Some observers of the industry see little to be alarmed about in the rising concentration of Ta- bles 1 and 2. They claim that concentration as the beer drinker sees it ( i.e. , at the regional level ) has always been ...
Página 94
... concentration of 19.2 percent and four - firm concentration of 38.5 percent . Com- pared to the concentration observed in Table 1 , these efficiencies would perhaps help to explain the concentration that occurred up to about 1965 , when ...
... concentration of 19.2 percent and four - firm concentration of 38.5 percent . Com- pared to the concentration observed in Table 1 , these efficiencies would perhaps help to explain the concentration that occurred up to about 1965 , when ...
Página 104
... concentration . Because beer has experienced enormous variations in con- centration , it is appropriate to search for variations in advertising outlays that might be associated with these changes in concentration . 47 In general , a ...
... concentration . Because beer has experienced enormous variations in con- centration , it is appropriate to search for variations in advertising outlays that might be associated with these changes in concentration . 47 In general , a ...
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A-B and Miller advertising airline Anheuser-Busch antitrust AT&T auto companies average beer Blue brand brewers Brewing broiler broiler industry Budweiser buyers CALIFORNIA carriers cars changes chicken coal Commission community banking competition competitors ConAgra concentration consumers Coors costs customers demand deregulation discount dominant drugs dustry Economics economies of scale effect efficient electric entry fares Federal firms health insurance Herfindahl index hospitals important increased innovation Japanese jeans Journal largest leasing less Levi Strauss Levi's liquor major manufacturers market power market share ment mergers million minimills nomic NYSE oligopoly operations output percent Perdue Farms Pharmaceutical plants poultry premium processors product differentiation profits rates reduce regulation regulatory Resale price maintenance resale prices retail rivals Schlitz Source steel strategy structure sumers Table tegic therapeutic tion trading Tyson Foods U.S. auto U.S. Steel United utilities vertical