Industry StudiesLarry L. Duetsch M.E. Sharpe, 1998 - 364 páginas A collection of 13 studies of individual industries that mirror the sectoral composition of the current US economy. Each is complete in itself, but read together, they illuminate the competition and interdependence between them. No date is noted for the first edition, but the second contains new profiles for electric power, local phone service, motion pictures, and microcomputer platforms. Others described are automobiles, beer, pharmaceuticals, retail commercial banking, health insurance, and hospitals. Paper edition (unseen), $31.95. Annotation copyrighted by Book News, Inc., Portland, OR. |
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Página 79
... Product Differentiation The degree of product differentiation is another key element of market structure that shapes mar- ket conduct and performance . In the absence of product differentiation , consumers consider the products from ...
... Product Differentiation The degree of product differentiation is another key element of market structure that shapes mar- ket conduct and performance . In the absence of product differentiation , consumers consider the products from ...
Página 80
... product with the food - service company . The actual chicken product may be differentiated or may become so only through as- sociation with the outlet . Clearly , Kentucky Fried Chicken and McDonald's McNuggets are differ- entiated products ...
... product with the food - service company . The actual chicken product may be differentiated or may become so only through as- sociation with the outlet . Clearly , Kentucky Fried Chicken and McDonald's McNuggets are differ- entiated products ...
Página 81
... product differentiation . Food products that do not lend themselves to product differentiation ( such as fresh beef ) usually re- ceive little if any brand advertising . They may receive industry - supported generic advertising aimed at ...
... product differentiation . Food products that do not lend themselves to product differentiation ( such as fresh beef ) usually re- ceive little if any brand advertising . They may receive industry - supported generic advertising aimed at ...
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Términos y frases comunes
advertising airlines American Anheuser-Busch antitrust areas AT&T average barriers to entry benefits Blue box office brands brewers broiler broiler industry Budweiser buyers carriers cars chicken competition competitors concentration consumers costs craft beers customers demand deregulation distribution distributors dominant drugs dustry Economics effect efficient entrants exhibitors fares Federal firms hardware health insurance hospitals ILEC important increased industry's innovation installed base Japanese Journal largest less long-distance major market power market share ment mergers microcomputer Miller million minimills monopoly Motion Picture network externalities nomic oligopoly operating output passenger patients percent Perdue Farms pharmaceutical physicians plants poultry premium processors product differentiation profits rates reduced regulation regulatory retail banking revenues route Source strategy structure sumer switching Table telephone theaters tion Tyson Foods U.S. auto U.S. Steel United users utilities