Industry Studies

Portada
Larry L. Duetsch
M.E. Sharpe, 2002 - 394 páginas
Featuring new chapters on casino gambling and the nursing home industry, and updated throughout, the new edition of this highly readable text analyzes well-defined industries from commodities and manufacturing to distribution and services, showing how firms compete with one another. Each study gives appropriate attention to government policies that have influenced competitive conditions in the industry, and the material is presented without the use of calculus so that anyone with some background in economic principles can benefit from it. The book provides balance in regard to the mix of industries dealt with, and also in the varying perspectives of the contributors.
 

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Contenido

Causes of Structural Change
27
Differentiating a Commodity
59
The Critical Role of Innovation
96
Decline and Renewal
118
PART II DISTRIBUTION AND SERVICES
141
An Industry in Transition
170
Competing with Other Forms of Entertainment
194
Generating Controversy
214
Designing Products to Reduce Costs
241
Competition Distribution and Efficiencies
263
Rising Costs and Added Forms of Service
289
Competition in Software
318
Competition and Network Access
351
About the Editor and Contributors
383
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