The Complete Idiot's Guide to Starting a Restaurant

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Penguin, 2005 - 342 páginas
The recipe for a successful restaurantnow revised

In this revised edition, aspiring restaurateurs will find everything they need to know to open a successful restaurant, including choosing a concept and location, creating a business plan, finding the cash, and much more. New content includes information on tips, tip-outs, and reporting for the entire staff, choosing the best POS system, setting up a bar and managing the wine list, and making the bottom line look good long-term.
-Restaurants are a high-risk venture, but starting a bar or restaurant is still one of the most popular new business ventures (Cornell Univ/Mich State)
-Overall industry sales are projected to hit $476 billion for 2005, a 4.9% increase
-The industry employs a workforce of 12.2 million in more than 900,000 restaurants nationwide (National Restaurant Assn.)

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Dentro del libro

 

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Contenido

Contents
xxv
What You Dont Know Can Hurt You 1
xxv
The State of the Industry
13
Choosing Your Restaurant
25
Is This Legal?
39
Building a Solid Foundation
49
Choosing the Right Site
61
Shake the Money Tree
73
Setting Up for Service
167
Treating Customers Like Guests
177
Listen
182
One Priceless Question to Save Your Business
188
Quality and Service That Sells
191
Clean Is Your Only Choice
211
Never Give Up
218
How to Make Your Wine List Profitable
227

The Restaurant Operator A Jack of Many Trades
85
Managing Your Risks
101
Its More Than Just Counting the Beans
111
Its More Than Buying a Can of Corn
129
Restaurant Marketing 101
141
The Basics of Operating
155
Now What? Growing and Optimizing
231
The Art and Science of Sales Building
245
Hit the Numbers
255
Appendixes
279
Derechos de autor

Otras ediciones - Ver todas

The Complete Idiot's Guide to Starting A Restaurant, 2nd Edition
Howard Cannon
Vista previa limitada - 2005

Términos y frases comunes

accounting angel investors beverage build sales business plan cash flow statement casual dining CAUTION Wet Floor Chapter check average checklists chef clean competition concept design critical decision determine dining room employees ensure equipment everything expenses fast-food fast-food restaurant fine-dining food cost percentage Food for Thought franchise guests guidelines hire hospitality HQSC important improve income statement interview inventory investors keep kitchen labor cost Least You Need look marketing meal menu item operational percent person pizza Pizza Hut profit purchase quarterback questions rant Recipes Revealed Restaurant Association restaurant business restaurant concept restaurant industry restaurant owners restaurant's risk selling serve someone speed of service spend staff start-up success sure Taco Bell things Tip Jar tomer track traffic vendors wine list

Acerca del autor (2005)

Howard Cannon is the founder of ROI, an international consulting firm specializing in start-ups and turnarounds. He is a top expert on restaurant operational performance and is the publisher of Restaurant Profitability Magazine, a trade publication read by hundreds of thousands of restaurant owners and operators. Pamela Rice Hahn is the author of several books, including The Pocket Idiots Guide to Acing the SAT Essay.

Información bibliográfica

TítuloThe Complete Idiot's Guide to Starting a Restaurant
The Complete Idiot's Guide Series
AutorHoward Cannon
Ediciónilustrada
EditorPenguin, 2005
ISBN1592574165, 9781592574162
Largo342 páginas
  
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